In 2021, the pace of digital acceleration hit an all-time high, fast-tracking digital communications and experience to the top of priority lists for businesses around the globe. With consumers now demanding superior digital experiences, businesses are on the clock to deliver, especially in the financial services sector.
This report seeks to better understand how or if, financial institutions are placed to tackle digital migration, what communication channels they are using, the quality of their communications, as well as how they are placed to deliver personalized experiences in the future. With the rate of digital migration increasing due to changing consumer preferences, all banks face challenges implementing their digital migration strategy no matter their size.
How does a banks size and the stage they are at in their digital migration journey affect the communication channels used, hyper-personalization capabilities, customer e-adoption rate and app-user rates? Download our report to find out.